Hustles
Aaron Steed let moving customers name the price
Aaron Steed started Meathead Movers at 17 with $9.99 cards and wrestler friends. He says a pay-what-you-think rule built six locations.
Aaron Steed was 17, in a broken home, when he decided a regular job would not fund what he wanted. He spent $9.99 on business cards and recruited friends from wrestling.
The odd rule was letting customers name a price. He stuck with it even after a three-day job paid $20. That gamble is what he credits for Meathead Movers.
He says the company now runs six locations and about $20 million in the moving and storage business, with a mission he talks about as more than the invoice. The episode includes the jobs that paid almost nothing.
A price the customer wrote
On Upflip he walks through why he kept the pay-what-you-think offer after it embarrassed him. The cards and the wrestlers are the whole startup kit in his telling.
The company figure is his. The start was $9.99 and a rule most movers would not post.
